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The brand, which has put on the table the debate on how to pronounce the word pizza in Spain in its latest campaign, will celebrate the end of the vote on April 25 from 21:00h at the Telepizza in Costa Rica street, in Madrid.

Madrid, April 2024. April 25 marks the end of the voting for the 'Telepizza Master Elections', for this great meeting, the leading brand of pizzas in Spain, which has been accompanying us for almost 40 years, has many surprises in store.

This scenario will be the prelude to the resolution of the national debate that Telepizza has put on the table in its latest campaign: how is the word pizza pronounced in our country? is the word pizza pronounced in our country? This is the big question they have launched in their latest advertising campaign. The campaign, which came out in March, is part of Telepizza's communication platform 'Viva la Masa, there's the secret', which pays tribute to the loyalty and commitment of consumers.

For this occasion, Telepizza has organized the 'sarao' of the year, the "mass" elections, to put an end to the enigma that has divided Spain for years and mobilize its consumers so that they are the ones to decide. To spice up this dialectic battle, the brand has recruited four social media titans, each with their own army of followers, to lead the teams. From the unmistakable Belén Esteban, whose return as a collaborator is closer than ever, leading "Team Piza," to the charismatic youtuber Perxitaa youtuber Perxitaathe president of one of the most important teams of the Kings League, who will captain the "Picsa Community", and the freshness and vitality of Violeta from OTwhose talent and personality has conquered half of Spain, with the "Fans de la Pissa", and finally, Lucía de la Puerta, the influencer Idol Awards revelation who is about to release her new single, 'Mood Atrevido', leading the "Amigos de la Pitsa"; a competition that promises to be more exciting than a Champions League match and will make this event a unique moment.

An event where you can not only vote on your favorite pronunciation, but also enjoy pizza, meet the celebrities and take home "merchandise" from the debate. In addition, you will taste the new Telepizza Mistresses, five new signature recipes to eat with your hands, with malted semolina dough, provolone cheese and delicious ingredients such as mortadella, bacon, bacon, eggplant or Iberian ham.

So mark your calendar and accompany your favorite influencers on Thursday, April 25 from 9:00 p.m. onwards at the brand's store located at Calle Costa Rica 15 in Madrid. And don't worry, because if you can't attend, you can also participate by voting for your favorite pronunciation on the landing enabled by Telepizza.

With all eyes on 'Telepizza's Master Elections', the only thing left to do is to wait. On Sunday, April 28, you will be able to witness live the verdict that will paralyze an entire country. It will take place at 7.30 p.m. on the screens of the Capitol Cinemas in Madrid's emblematic Gran Vía. There, the brand will reveal the winning team along with the winning influencer president of a decisive poll for Spaniards.

So keep your eyes glued to Telepizza's social networks and get ready to witness an epic finale that will change the way we pronounce the most delicious word in the world: pizza.

With more than 33.5 million pizzas sold in 2023, the brand is looking to have another successful year not only in innovation with its unique products, but also in brand actions such as this one, where consumers enjoy and feel part of the Telepizza family.