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Telepizza celebrated yesterday in front of half a million people the first acrobatic pizza dough tournament, presented by Ibai Llanos.

Francis Tolu, acrobatic pizza world champion, wins the title of champion of the I Edition of the M.A.S.A. Freestyle Cup.

An event that welcomed 1,150 people at IFEMA while being broadcast on the Twitch channel of Ibai Llanos and occupied the streets of Madrid thanks to JCDecaux.

Madrid, September 22, 2022 - Telepizza held yesterday La M.A.S.A. Freestyle Cup, the first pizza dough stunt tournament in Spain presented by Ibai Llanos. An event held at IFEMA Madrid that hosted more than 1,000 attendees in person and was broadcast on the streamer's Twitch channel in front of half a million viewers.

In the tournament, which had Ibai Llanos as master of ceremonies and streamer Barbe as co-host of the night, 10 pizza stunt experts from different parts of the country competed for the victory, each having a minute and a half to demonstrate their acrobatic skills, conquer the jury and the content creators of the Squad KOI team who showed their support to the contestants throughout the night.

The final was close, but finally the jury, formed by Alberto Miguelez, master pizza maker of Telepizza, and the streamers and content creators Machiyi and Rioboo, awarded the title of champion of the M.A.S.A. Freestyle Cup to Francis Tolu. The 40-year-old Valencian, current world champion in acrobatic pizza, surprised the jury with his impressive handling of the dough, impossible acrobatics in the air and even the use of fire in his choreography.

A tournament that left many astonished, and not only to those who attended in person and Twitch followers, but also to the people of Madrid who walked through emblematic places such as the central Serrano street, the La Gavia shopping center or the Estudiantes training club, as the event was broadcast on large outdoor digital screens by JCDecaux. In this way, for the first time, a streaming presented by Ibai Llanos occupied the streets of Madrid. This was made possible thanks to the Digital Out Of Home (DOOH) which is a vehicle to access the digital ecosystem, a screen always visible and accessible to the audience.

The discipline of freestyle with pizza dough reached yesterday the maximum relevance in the Spanish scene thanks to Ibai Llanos and Telepizza. The M.A.S.A. Freestyle Cup proved that pizza not only serves to please the stomach, but that you can create a show with it.